Contrast
Principle:Contrast various elements of the piece to draw a reader’s eye into the page.
ways
- large type with small type
- a graceful oldstyle font with a bold sans serif font
- a thin line with a thick line
- a cool color with a warm color
- a smooth texture with a rough texture
- a horzontal element with a verical element
- widely spaced lines with closely packed lines
e.g. resume
Tricks
- same alignment with different edge
- different typefaces
- contrast must be strong enough.